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Are consoles being sold at a loss?

Contrary to what a lot of gamers may believe, new game consoles are usually sold at a loss. The respective company then recuperates the money over time with other business transactions, such as software sales and subscription services.
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Do gaming companies sell consoles at a loss?

Companies might sell the consoles at a loss initially to lure customers, gaining market share from competitors. The strategy looks to make up for any lost revenue by selling games and online subscriptions.
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Does Xbox sell their consoles at a loss?

"Consoles are actually sold at a loss in the market, so when somebody goes and they buy an Xbox at their local retailer, we're subsidizing that purchase somewhere between 100 and 200 dollars, with the expectation that we will recoup that investment over time through accessory sales and the [Xbox] storefront."
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How much does Xbox lose per console sold?

According to Microsoft Gaming CEO Phil Spencer, Microsoft loses as much as $200 on every Xbox it sells. According to CNBC's writeup of a recent WSJ Tech Live event, Spencer disclosed that Microsoft subsidizes the production cost of a new Xbox by about $100 to $200 per console.
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Is Xbox losing money on Series S?

Xbox boss Phil Spencer has admitted that Microsoft continues to suffer a substantial loss on every Xbox Series X and Series S sold. That's in contrast to Sony, which no longer makes a loss on the PS5.
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Why are consoles sold at a loss?

Is Xbox Series S worth keeping?

Despite coming in at a super low price point in comparison, the Series S can play all the same games as the more expensive Xbox Series X. As well as saving money, you'll also save on shelf space - the Xbox Series S is completely disc-less so you need to buy all your games digitally.
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Does Sony lose money on every PS5 sold?

Sony confirmed it currently loses money on PS5 sales "resulting from strategic price points for PS5 hardware that were set lower than manufacturing costs." Aren Tai and 1,578 others like this. Then the scalpers made more money than sony on this. And about 5 made it actual gamers.
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Is the Nintendo Switch sold at a loss?

Unlike other console manufacturers, Nintendo sells the Switch at a profit. In fact, it gets most of its revenue from hardware sales, with $33.16 billion (or 55%) of that $60 billion coming from consoles.
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Who sold more Xbox or PS5?

In the last 12 months, the PlayStation 5 has outsold the Xbox Series X|S by 5.06 million units. The PlayStation 5 is currently ahead by 11.08 million units.
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Why is Xbox $1,000?

Roughly around $1,000 USD.

The Xbox Series Xs being sold at resale prices are believed to be from resellers taking advantage of Amazon's supply chain issues that have become a major issue since the start of the pandemic.
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Is Xbox a loss leader?

During the WSJ Tech Live event, Spencer revealed that each Xbox console that is sold nets a loss of up to $200 per console. Spencer went on to describe consoles as a business model. "Consoles evolved to a business model much different from phones where consoles are actually sold at a loss in the market," said Spencer.
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Should you keep or sell old consoles?

Ultimately, the choice is yours, but this is our recommendation. If the console is dead, you obviously have no choice but to dispose of it safely as electronic waste (or you could sell it for parts to other users and repair shops). However, if it still works, then keep it.
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Was PS4 sold at a loss?

The PS4 was sold at a loss on day 1. Its total build cost was $381, but the additional costs involved such as retailer margin etc... pushed the total cost for Sony over $399. Took a few months for them to make a profit on that price.
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What is the least sold gaming console?

Atari 5200

The console sold only a little over a million units.
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Do consoles cost more to make than sell?

Making and marketing game consoles is expensive. Companies invest a lot of time and money into these products; but sell them at prices that don't quite make up for all the costs. Why do companies do this? Why not price the consoles higher?
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Why consoles sell at a loss?

At introduction the consoles are sold at cost or even below to build the market. Eventually volume production and improvements in semiconductor manufacturing lower the cost enough that they can make a small profit on the consoles.
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Is PS5 beating Xbox in sales?

PS5 sales at 30 million compared to Xbox's 18.5 million

Industry analyst Piers Harding-Rolls over at Ampere Analysis has indicated that the PS5 is heavily leading sales in the current generation, claiming that Sony is beating out Microsoft's consoles by 11.5 million units sold.
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Why is Xbox so much better than PS5?

They also both run RDNA 2 graphics. However, the Xbox Series X has a slight upper hand with its GPU having 12 TFLOPS of power across 52 CUs. In comparison, the PS5 has 10.3 TFLOPS of power across 36 CUs. This effectively means that developers can potentially eke more from the Series X than PS5.
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Who is winning PlayStation or Xbox?

PS5 vs Xbox Series X sales show a close fight. Microsoft's console is around one million units behind PS5 overall but up 36.4% in 2022 compared to 2021 figures, according to VGCgartz (opens in new tab).
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What consoles has the Switch outsold?

Nintendo Switch has officially outsold Sony's PS4, becomes the third best-selling console ever. Whenever there's talk of rivalry in the gaming console industry, people usually take PlayStation and Xbox into consideration. However, Nintendo is another gaming console giant that caters to a huge user base around the world ...
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Does Nintendo make a profit on their consoles?

TOKYO (AP) — Japanese video game maker Nintendo recorded a 34% surge in its profit in the first half of the fiscal year on strong sales of products for its Switch console like “Splatoon 3,” a paint-shooting game, the company said Tuesday.
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Will Nintendo Switch outsold PS4?

The Switch just leaped over both the Game Boy and PlayStation 4 to become the third best-selling console of all time. The console has sold 122.55 million units overall as of the end of 2022, Nintendo announced in its earnings report, so it's is now behind only the DS and PlayStation 2 in lifetime sales.
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Who keeps buying all the PS5?

Struggling to buy a PlayStation 5? Not these guys. They're snagging hundreds of them each day. A mysterious business called Cashout Kings(Opens in a new window) has been paying scalpers across North America $700 or more for their newly purchased PlayStation 5 and Xbox Series X consoles.
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Why did the PS5 sell out so fast?

Its quick rise to popularity amidst the Covid-19 pandemic though meant one thing: the PlayStation 5 was consistently sold out as supply chain issues kept Sony from keeping its supply up with the ever-increasing demand.
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Why is Sony struggling to sell PS5?

The console was released in November 2020, but was very difficult to obtain for most of its lifespan. A semiconductor chip shortage limited Sony's production of new PS5 consoles. Other supply chain issues prompted by the global coronavirus pandemic didn't help.
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