What does Microsoft buying Activision mean for gamers?

It also means the developers will now focus on the Xbox version of their games first, and rival consoles second – if at all – which almost guarantees the best experience will be on Microsoft machines. It's a savvy move and one that Microsoft will hope can sway more people to buy their console.

What happens if Microsoft buys Activision?

Activision Blizzard own the Call of Duty franchise, one of the biggest in gaming history. If Microsoft's acquisition deal closes, they will own the Call of Duty series, and be able to do whatever they want with it on their Xbox systems going forward. Microsoft could have bought other companies, but it already did.

What does Microsoft buying Activision mean for gaming?

The deal would grant Microsoft ownership over globally recognized franchises like Call of Duty, World of Warcraft, and Candy Crush, to name a few. It also creates a new division in the company, Microsoft Gaming, to be led by the company's head of its Xbox division, Phil Spencer.

Who is winning the Activision deal?

Microsoft used every means at its disposal on Tuesday, Feb. 21, to push its acquisition of Activision Blizzard forward.

Can the Microsoft Activision deal be blocked?

The FTC is blocking the acquisition as it sees the deal as harmful to competition in the video game market.

What Will Microsoft Do If It Can't Buy Activision?

Why should Microsoft buy Activision?

Activision helps Microsoft broaden its influence over players who like shooter games like Call of Duty, those who participate in competitive video gaming leagues devoted to games like Overwatch and Hearthstone, and the massive audience of mobile gamers, particularly in Asia.

Why is Microsoft buying Activision a big deal?

Buying Activision will give Microsoft ownership of many of the world's biggest games: not just Call of Duty, but others, including mobile behemoths like Candy Crush. All of those will be part of Microsoft and can be used to boost the offering of the Xbox.

What is the deal between Microsoft and Activision?

On January 18, 2022, Microsoft announced its intent to acquire Activision Blizzard for $68.7 billion in an all-cash deal, or approximately $95 per share. Activision Blizzard's stock price jumped nearly 40% that day in pre-market trading.

Did Microsoft overpay for Activision?

Most people think that Microsoft overpaid with the $70 billion price tag on Activision Blizzard. Not necessarily. People tend to look at this as a consolidation deal, where Microsoft buying a company at a decline, which is not. The important point of the deal was to facilitate Category Acceleration.

Does Microsoft fully own Activision?

August 24, 2022 - Xbox Launches Website Outlining Benefits of the Acquisition. To spell out the benefits of Xbox's acquisition of Activision Blizzard to the public, Microsoft launched a website that highlighted its “vision for gaming,” and the positives of what could become the biggest deal in video game history.

What are two possible benefits that Microsoft will gain if they acquire Activision Blizzard?

Reasons supporting the deal: (1) more recurring revenues, (2) metaverse opportunities and (3) value-creating use of Microsoft's pile of cash.

Is Microsoft confident about Activision deal?

Xbox CEO Phil Spencer says he's confident its Activision-Blizzard acquisition deal will receive final approval from global regulatory bodies. Xbox head Phil Spencer remains confident that Microsoft's Acquisition of Activision-Blizzard will go through.

Why doesn t Microsoft buy Activision?

The US Federal Trade Commission (FTC) has moved to block Microsoft's takeover of video game company Activision Blizzard, citing concerns that the deal would thwart competition by denying rivals access to popular gaming content.

Why did Activision sell to Xbox?

“Its vision for the transaction is simple: Xbox wants to grow its presence in mobile gaming, and three-quarters of Activision's gamers and more than a third of its revenues come from mobile offerings,” according to Microsoft.

Why is Microsoft buying every game company?

Microsoft's acquisition spree

Microsoft has a valuation of $2.3 trillion, making it the second-most valuable tech company in the world just behind Apple. Going after a big publisher like Activision is an attempt to bolster its exclusive lineup of games designed to run on both Xbox game consoles and PCs.

Does Sony own Activision?

Microsoft's Acquisition of Activision Blizzard.

Why Sony doesn t want Microsoft to buy Activision?

Microsoft and Sony have been at odds over the former's purchase of Call of Duty maker Activision Blizzard. Sony is concerned that the Windows maker might make the game exclusive to Xbox but those claims have fallen flat after Microsoft announced multi-year deals with Nintendo and Nvidia.

Why is Sony suing Microsoft?

The request cover deals made after January 1st, 2019, including fees or agreements that prevented publishers from placing games on Xbox Game Pass. The judge's decision comes after Microsoft previously accused Sony of paying for “blocking rights” to stop developers from adding their content to Xbox Game Pass.

Who is suing Microsoft?

Microsoft Corp was hit on Tuesday in US court with a private consumer lawsuit claiming the technology company's $69 billion bid to purchase “Call of Duty” maker Activision Blizzard Inc will unlawfully squelch competition in the video game industry.

What would the billion Microsoft Activision deal harm to?

MUST WATCH. Washington (CNN) Microsoft's $69 billion purchase of Activision Blizzard could harm competition by letting Microsoft restrict Activision's video games to proprietary platforms such as Xbox, UK officials said Wednesday, in the latest challenge to the tech giant's blockbuster acquisition.

Why is Activision suing Microsoft?

The lawsuit filed in a US federal court says the $69bn (£56bn) deal by the Xbox console maker to purchase its rival will "create a monopoly in the video game industry". The complaint comes two weeks after US regulators filed a case with an administrative judge to block the deal.

How long will it take for Microsoft to buy Activision?

Microsoft's planned acquisition of Activision Blizzard, which is a leading developer and publisher of console, online, and mobile games is expected to be completed in June of 2023.

What makes Blizzard the most money?

The company's business is conducted through three major business segments, which include Activision, Blizzard, and King. The Activision segment, which develops and sells video games, is the company's biggest revenue and profit generator.

What was the impact of Microsoft's acquisition of Activision Blizzard?

Microsoft's acquisition of Activision Blizzard could harm gamers, says UK regulator. The Competitions and Markets Authority has provisionally found that the acquisition of Activision Blizzard by Microsoft could reduce competition in console and cloud gaming.

How successful is Activision Blizzard?

Through various mergers, acquisitions, and successful content performance, Activision Blizzard has grown into the biggest gaming company by market capitalization, which stood at 59.91 billion U.S. dollars in January 2023. In 2022, Activision Blizzard's annual revenue amounted to 7.53 billion U.S. dollars.