When did Barbie Sue Bratz?

With the commercial success of Bratz, Mattel uncovered Mr. Bryant's involvement. This led to the first lawsuit in 2004, asserting Mr. Bryant's violation of his employment agreement.

Did Barbie win the lawsuit against Bratz?

In the end, the district-court jury ruled in Mattel's favor, awarding the company a hundred million dollars, a tenth of the one billion that Mattel had sought.

When did Mattel sue Bratz?

Mattel, an American icon known for its Barbie doll created in 1959 sued MGA Entertainment, the company responsible for the new-age Bratz dolls, claiming that designer Carter Bryant came up with the plans for the doll while he still clocking hours with Mattel.

What did Barbie sue Bratz for?

Mattel initially sued MGA in 2008, accusing the creator of Bratz, a former Mattel employee, of stealing trade secrets. A jury rejected that claim, which Mattel did not appeal.

What was the verdict on the Bratz lawsuit in 2009?

After a four-year legal dispute, a jury last year awarded Mattel $10 million for copyright infringement and $90 million for breach of contract. After the verdict, Mattel sought to block MGA from ever making the Bratz dolls, and Larson ordered the company in December to end its sales in early 2009.

These DOLL Companies are at WAR again : Clawdeena

Did Mattel win the lawsuit against Aqua?

2002), was a series of lawsuits between Mattel and MCA Records that resulted from the 1997 hit single "Barbie Girl" by Danish group Aqua. The case was ultimately dismissed. Mattel, Inc.

Did Mattel win the lawsuit?

The Bratz dolls have beaten Barbie in a plastic cat fight of epic proportions. A US jury has found that Barbie toymaker Mattel had stolen trade secrets from a smaller rival, MGA Entertainment, and awarded the house of Bratz $88.4m (£53.5m).

Who owns Bratz now?

Isaac Larian, founder of toymaker MGA Entertainment, began making dolls after picking up a talking one that Mattel passed on. Today MGA Entertainment makes Little Tikes, Bratz dolls, and Lalaloopsy dolls.

Why was Bratz banned?

Since their launch in 2001, the Bratz dolls have stolen market share from Mattel's flagship Barbie. The court order was issued by U.S. District Judge Stephen Larson, after finding that “hundreds” of Bratz dolls infringe on the copyrights owned by Mattel Inc.

Why did Mattel sue Aqua?

The case was a civil action brought by the toy company Mattel against the Danish band Aqua over the lyrics of the latter's 1997 pop song, Barbie Girl. The company had claimed that the use of the Barbie name and her invitation in the song to her toy-mate, Ken, to "go party" was a violation of its trademark.

Did Bratz get banned?

LOS ANGELES/NEW YORK, Dec 4 (Reuters) - A California federal judge ordered MGA Entertainment Inc to stop selling its popular Bratz dolls and banned it from using the toy's name, finding that hundreds of Bratz products infringe copyrights owned by rival toymaker Mattel Inc MAT. N.

What is the ethnicity of the Bratz?

With the exception of Chloe, With the exception of Chloe, all of the dolls were POC: the Yasmine doll was Latino, Sasha was an African American and Jade was Asian American. Jade was Asian American . As a little girl, the Bratz helped normalize ethnic features that were once looked down upon.

How much money does Bratz make?

At the height of their success in 2005, Bratz products generated more than $1 billion in annual sales, which, as the Wall Street Journal noted years later, “cut deeply into Mattel's Barbie doll sales.” MGA's global sales ultimately reached $2 billion dollars for Bratz toys, alone.

Who took Cleo Bratz?

Terence Darrell Kelly, 37, the man who abducted four-year-old Cleo Smith from her family's tent at a remote Western Australian campsite, has been sentenced to 13 years and six months in jail.

Who is the CEO of Bratz daughter?

Jasmin Larian (Born ?) is the daughter of MGA co-founder Isaac Larian. The Yasmin doll was named after him. She is the founder and creative designer of clothing brand Cult Gaia and sometimes works on Bratz dolls and media.

Why did Mattel sue Bratz?

Mattel argued that, because Bryant had the idea for the Bratz dolls while working for Mattel, Mattel owned that intellectual property. MGA countersued Mattel. A decade of litigation ensued.

Is Yasmin from Bratz hispanic?

Carter's original description of Yasmin was a Hispanic girl named Lupe who had the nickname Princess. Yasmin has appeared in every single Bratz movie except Lil' Bratz Party Time and is the second most produced doll behind Cloe.

Who is the CEO of Bratz?

MGA Entertainment founder and CEO Isaac Larian—whose company developed Bratz dolls—stepped into U.S. District Judge David O. Carter's courtroom on Friday during a break in his own trial in a civil trade dress infringement case involving rapper T.I. and MGA's popular OMG Dolls.

What is the Bratz doll controversy?

The boxes contained one female doll, and one male doll hidden behind a secret door. The pairs were random and the buyer didn't know who was behind the door until they brought and opened the box. This line caused controversy because it advertised dating to it's young audience, something many felt was wrong.

Is Bratz more popular than Barbie?

All girls reported that they had more Barbie dolls (6 dolls, on average) than Bratz dolls (3 dolls, on average). However, most girls (87%) stated they liked Bratz better than Barbie, 10% had no specific preference for the one or another doll, and only 3% liked Barbie best.

Why was Bratz more popular than Barbie?

Bratz were targeted at tweens who were girls in the age group of 8-12 years. They became an instant hit, not only among tweens but also among the age group of younger girls (6-10 years), which was the core target age group of Barbie, leading to a sharp decline in the worldwide market share of Barbie.

Who did Mattel sue in 2004?

The case dates to 2004 when Mattel first filed a lawsuit asserting that the designer of the toys, Carter Bryant, was working for Mattel when he did the initial drawings and early work on the Bratz, hip-hop-inspired dolls with large eyes, heads, lips and feet, and tiny noses.

What is Mattel most successful toy?

When did Mattel lose Disney?

After years of making the Disney dolls that brought in hundreds of millions of dollars each year, Mattel lost the license in 2016 to its chief rival, Hasbro.