Who is EA target audience?

Electronic Arts is one of the biggest gaming publishers worldwide. In 2019, gamers aged 11 to 17 years and 18 to 24 years were the two largest demographics among EA gaming audiences, each accounting for 17 percent of the company's player base.

What are the demographics of Electronic Arts?

Demographics By Department

Electronic Arts is a male-dominated company. 74% of Electronic Arts employees are male and 26% of Electronic Arts employees are female. The most common race/ethnicity at Electronic Arts is White.

What is EA most known for?

Driven by passion, we are a global leader in digital interactive entertainment. Headquartered in Redwood City in Northern California, we develop and deliver games, content, and online services for Internet-connected consoles, mobile devices, and personal computers.

What is EA current strategy?

EA Hybrid Strategy. EA Sports follows a hybrid strategy, where the company both licenses and develops its own games. For instance, some brands are fully owned by EA (Battlefield, The Sims, Apex Legends, Need for Speed) some other games are licensed (perhaps FIFA, Madden NFL, and Star Wars).

Who is buying out EA?

Tom Ivan. Amazon is reportedly planning to acquire Electronic Arts. According to USA Today sources, Amazon is set to announce on Friday that it has tabled a formal offer to purchase the FIFA, Madden and Apex Legends publisher.

What is a Target Audience? 🎯 Types & Examples!

Why are people boycotting EA?

Since the 2010s, the video game company Electronic Arts has been at the center of numerous controversies involving acquisitions of companies and anti-consumer practices in their individual games, as well as lawsuits alleging anti-competitive practices on EA's part when signing sports-related contracts.

Why does Amazon want to buy EA?

Amazon scooping up EA would give them access to a massive amount of successful IPs from day one, making them a player in the space by acquiring what is the biggest remaining independent publisher after Activision Blizzard was bought by Microsoft for $70 billion, which is still undergoing regulatory approval.

Is EA an acquisition target?

EA is next acquisition target say financial experts – could go to Sony | Metro News.

Is EA trying to sell itself?

EA is said to still be pursuing a sale in the wake of major mergers and acquisitions. Electronic Arts is reportedly pursuing a sale or merger, and it's claimed that the video game publisher and developer has held talks with Disney, Apple, Amazon, and Comcast - NBC Universal over a possible deal.

What are the 4 main EA frameworks?

What is the main purpose and goals of EA?

The main goals of enterprise architecture may be to create a map or blueprint of the structure and operations of an organization. This blueprint should include information such as a map of IT assets and business processes. Other common goals include promoting team alignment and standardization.

What is EA's biggest selling game?

FIFA — EA Sports

FIFA is the most successful sports video game franchise of all time, and that really shouldn't be all that surprising.

What is EA's biggest money maker?

EA Driving 73% Of Revenue From Games-As-A-Service. , the company that owns "FIFA," "Battlefield" and "Need For Speed," announced that 73% of its revenues come from “videogames as a service,” according to GamesIndustry.

What data does EA collect?

Does Electronic Arts pay well?

The median yearly total compensation reported at Electronic Arts for the Software Engineer role is $179,500.

Will Apple buy EA?

Apple has backed out of a potential purchase of the game studio Electronic Arts (EA) following talks that have been ongoing since as early as May of this year, with Amazon instead poised to make an offer, according to a report from USA Today vertical ForTheWin.

Why is EA getting rid of Origin?

Despite accumulating over 50 million registered users, the service was heavily criticized and maligned by the PC community due to security flaws and suspicions of spying on players. In late 2020, EA announced that it would retire Origin in favor of a new client simply called the EA app.

Is EA being bought by Amazon?

While Amazon did not make an offer to buy EA, it's unlikely this is the end of rumors around an EA acquisition. That's because news site Puck in May reported tech and entertainment giants like Apple Inc., The Walt Disney Co.

Who are the top investors in EA?

Blackrock Inc is the largest individual Electronic Arts shareholder, owning 24.80M shares representing 9.04% of the company. Blackrock Inc's Electronic Arts shares are currently valued at $2.81B.

What is the projection for EA stock?

Stock Price Forecast

The 27 analysts offering 12-month price forecasts for Electronic Arts Inc have a median target of 131.50, with a high estimate of 150.00 and a low estimate of 112.00. The median estimate represents a +5.06% increase from the last price of 125.17.

Could EA be bought by Microsoft?

How likely do you think it is now for Microsoft to buy EA now? Highly unlikely. EA and ATVI were the 2 largest US game publisher. Trying to get them both would likely cause some gov agencies to decide this was a bad idea.

Is EA worth more than Activision?

Now, Activision Blizzard's current valuation is more attractive than that of Electronic Arts, with ATVI stock trading at about 20x trailing EBIT, versus 44x for EA. Activision Blizzard has demonstrated better revenue growth and it is more profitable.

Why is EA so cheap?

They keep subscribed which means EA makes small amount of money monthly or yearly. Since they are subscribed and have access to dozen of games, they are likely to spend money on DLC or MTX or maybe buy game that only has 10h trial because they enjoy game.

How many companies did EA buy?

Of the 39 companies acquired by EA, 20 are based in the U.S., five in the United Kingdom, six in Continental Europe, and eight elsewhere. The majority of these companies and studios are now defunct, with some having been merged into other entities.