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Why should I use BBB?

Some helpful features that consumers will find on the BBB's website include: Customer Reviews, where you can see how consumers feel about certain businesses. Business Complaints, which show you the different problems that customers have had with companies. BBB Scam Tracker, which lets consumers report scams.
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Why do people use BBB?

The BBB's mission is to promote “marketplace trust,” which it does, most notably, by grading companies based on their trustworthiness and performance and by serving as an intermediary when customers have complaints.
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What are the pros and cons of the BBB?

Pros & Cons of BBB Accreditation
  • Pro: Trust. As mentioned, consumers put faith in reviews, they give credence to ratings. ...
  • Con: Fees. The cost of joining the BBB isn't exactly cheap. ...
  • Pro: Consumer Visibility. Another pro to consider is that you will gain some exposure by joining the BBB.
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Is the BBB helpful?

While the BBB cannot force a company to do anything, the BBB does offer consumers valuable insight into companies and may be able to resolve issues through arbitration.
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Is it worth reporting to BBB?

Responding to BBB complaints is a good business practice and “the right thing to do” whether or not a business is BBB Accredited. A majority of non-accredited businesses cooperate with BBB by responding to complaints.
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The BBB: Should You Join The Better Business Bureau?

What kind of complaints does the BBB not handle?

Marketplace issues do not include the following:

Employer/employee disputes. Complaints about government agencies (administrative units of local, state, federal, or provincial government).
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Does it matter if a business is not BBB accredited?

Is it bad if a business is not BBB accredited? It's not necessarily a red flag if a business is not accredited by the BBB. However, taking steps to get your business accredited shows customers that you are committed to giving them the best experience possible.
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Should I add my business to BBB?

Customers want to make sure your business is reputable, and having the BBB accreditation logo on your website — as well as having your business profile on the BBB site — can reassure a wary customer. The BBB claims more than 400,000 businesses in North America benefit from using the organization's accreditation seal.
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What industry has the most BBB complaints?

For the eighth year in a row, "financial services" was the most complained about business category, with 5,243 complaints filed by consumers with the Metro New York BBB.
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What does BBB do for your business?

The Better Business Bureau (BBB) is a private organization that provides the public with information on businesses and charities. It also handles consumer complaints about firms. The nonprofit bureau has developed a rating system for businesses based on a scale of A+ to F.
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Can a business ignore BBB complaint?

The BBB Cannot Force a Company to Take Action

The BBB is not a government agency or a part of the judicial branch, they do not have the authority to force a business to resolve consumer complaints. This means that a business can ignore a BBB complaint.
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How do I know if a business is legit?

Make sure the company has a legitimate physical address, phone number, and website. Check out the company's address, phone number, and website to make sure they look legitimate. Be aware, though, that it's pretty easy for a company to get a fake address, phone number, and website.
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How do I check a company reputation?

The Better Business Bureau search engine only provides basic information on companies and nonprofits. For in-depth insights, check with the local chamber of commerce, the U.S. Securities and Exchange Commission (SEC) and other government agencies.
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What does an A+ rating from the BBB mean?

To get an A+ rating, you need to get 97 points or more. The grade you get from the BBB represents the BBB's degree of confidence that your business is operating in a trustworthy manner and will make a good faith effort to resolve any customer complaints.
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Does the BBB have any power?

Although BBB does not have legal and policing powers, we alert the public about marketplace fraud through alerts on scams. BBB works closely with local, state and federal law enforcement agencies, providing them with valuable information on potential frauds.
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Does the BBB resolve disputes?

The BBB assists in the resolution of disputes between a business and its customers. BBBs have a national reputation for fairness because they remain neutral in a dispute. They do not take sides but work to get the problem settled as quickly as possible.
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How does the BBB make money?

One of the ways the BBB earns its money is by charging businesses to be "accredited." If the business is accredited, it can use the BBB's accreditation logo and customers may view the company as more trustworthy. To get accredited, a business has to apply and pay a fee.
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What does it mean when business is not BBB accredited?

What does it mean to be accredited by the BBB? BBB Accreditation signifies that any business that meets the standards is "committed to make a good faith effort to resolve any consumer complaints." The BBB takes into account any reviews received by consumers in order to create a rating for your company.
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What happens if a company has a bad reputation?

“(Reputational damage) harms client and investor trust, erodes your customer base and hinders sales. A poor reputation also correlates with increased costs for hiring and retention which degrades operating margins and prevents higher returns.
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How do you fix a company with a bad reputation?

Have a plan before fixing your reputation.
  1. Own Your Past. ...
  2. Control the conversation about your brand. ...
  3. Understand complaints your brand already receives. ...
  4. Adjust your social media response plan based on research, not emotion. ...
  5. Monitor employee complaint platforms. ...
  6. Be proactive to prevent issues from turning into a crisis.
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How do you know if a business is worth buying?

Capitalize the Earnings

Another common method of valuing a business is to consider its earnings potential and return on investment. The historic income of the business (either the most recent year, the average of the past few years or a weighted average of these years) is used to estimate future earnings.
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How do you know if a business made money?

Subtract the expenses from the revenue and you get your company's net earnings – it will be a profit or a loss. When your revenue is higher than your expenses, you make a profit. And conversely, when your expenses are higher than your revenue, you'll see a loss.
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What does the BBB not do?

The BBB isn't a government or law enforcement agency, so it can't enforce the law or force a company to take action.
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Can business remove a BBB review?

How to remove a negative review on BBB. Currently, businesses cannot request that the BBB remove a customer review. They can only request that their response to the customer not be published. The only way to remove a negative customer review from your BBB profile is to ask your customer to retract their review.
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What happens if I reject response on the BBB?

However, failure to respond to a complaint submitted to the BBB can still have consequences. Both the complaint, and your failure to respond to it, will be documented on the BBB's website for anyone looking up your business' complaint record. Businesses that are BBB accredited may have that status revoked.
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